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⬤ LOW 29 Sep 2026, 11:00 UTC

Live auctions are turning shopping into gambling

If you haven’t heard of “live shopping,” you might soon. Livestream shopping is already a staple of e-commerce in China, where consumers log onto apps like Douyin and Taobao to buy products from a livestreamer — think QVC. Now, a new app is trying to bring it to the United States. The Whatnot app features […]
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