Quality Pays: New Vrbo Research Finds Travelers Will Spend More on Vacation Rentals They Trust

Vrbo’s new ‘Built to Stay’ Report reveals the quality standards and trust signals that matter most to travelers 86% of travelers would pay more for a vacation rental with a higher-quality listing, rising to 92% among Gen Z 81% would pay more for a property with strong trust signals: verified, recent, and detailed reviews top […]