Why endurance sport is no longer a niche pursuit in India

India's endurance movement is steadily growing beyond a niche community of runners and cyclists. Record participation at road races, the rise of run clubs and a younger generation embracing marathons, triathlons and ultra-runs reflect a changing fitness culture. IRONMAN triathlete Renee Noronha and ultra-runner Sufiya Sufi are among the athletes witnessing that change, while speaking about the preparation, patience, and consistency that endurance sports demand.